Borussia Dortmund’s new away set for the 2025/ 26 season has actually stimulated fierceness amongst fans, triggering the club to recognize the reaction and pledge to respond.
The package, which combines a white base with black sleeves and neon yellow outlining , was used for the first time in Saturday’s 2 -0 Bundesliga win over Heidenheim.
However instead of excitement, its launching was consulted with rage in the stands and online. Followers unfurled banners blasting it as “the cruelest jersey in the organization” while incantations of “We desire black and yellow jackets” called out before kick-off, a pointed pointer of the club’s traditional colours.
Across social media sites, the response was no kinder. Several fans branded the style a dishonesty of Dortmund’s historical identity, with doubters suggesting it looks more like a training top than a t-shirt fit for the renowned Schwarzgelben.
Club employers have now promised to listen.
Managing director Carsten Cramer took individual duty for the after effects, telling press reporters: “The criticism has been obtained, and we are resolving it. The obligation lies with me. We will not always be able to please everyone when choosing jerseys.”
Sporting director Sebastian Kehl was much more determined, reminding fans that point of views on package design are constantly divided.
“I think we have different point of views concerning jackets annually,” he said. “It will never ever hold true that a Borussia Dortmund jersey meets 100 percent authorization. Essentially, we know which colors represent our city and our club, and that this is shown in the style of mostly all jackets.”
He included, with a touch of humour: “Nonetheless, there are additionally people that desire something more youthful, something fresh, something creative. The new jersey brought BVB three factors in Heidenheim. An effective jersey, I would certainly state. Everything else is a conversation that we as a club consider regular.”
Whether the kit makes one more appearance when Dortmund travel to Mainz on September 27 remains to be seen, yet if it does, you best believe that Dortmund fans to have something to state regarding it.